Unique Benefits

• It’s a step-by-step “how-to guide. The authors realize that in the real world, you need more guidance and enough detail to enable you to apply the Guide to your specific development project. We start by helping you organize your development project to ensure that you build a robust environment to deal with chaos. We include team building and advanced communication skills to enable you to lead the development team — the more chaos, the more you need to rely on your leaderships skills.
• The focus of the Guide is on delivering your new product to market to achieve your business objective. We realize that the purpose of the new product is to improve the profitability of your company. We enable you to focus on the strategy of your new product and focus on delivering measurable results in the midst of confusion.
• It’s been field-tested by the authors and by many companies similar to yours. This is not a theoretical Guide that assumes “best-case-scenario”, which rarely happens in the world of product development. Rather, it equips you to deal with the ever-changing environment of product development particularly when you face a multi-site development project.
• Fourth, because it's an enhanced PDF file, the e-Guide takes full advantage of hyperlinks, "fillable" forms, interactive templates, and more. You are no longer tied to the old paper model. Plus you can share the forms, templates and processes with your colleagues around the world.